Elevating Simplicity

Simple Girl ® is for high achieving women that need a safe space to decompress and to simply – exist.

For women who enjoy quality over quantity and value relationships and experiences that are meaningful. Our team understands that underneath the very multifaceted exterior, a simple girl is an ever-changing being whose inner needs are often overlooked. Society has deemed the ambitious and hard working woman as someone who never wants for anything, but Simple Girls need supportive environments too. With that understanding, Simple Girl offers a unique space to cater to the very intricate needs of a sophisticated woman’s lifestyle.

‘The Simple Girl’ Brand Story

Established in 2020, the Simple Girl Brand was started by founder India Whitlock, who knew what it felt like to be judged for being a “highly ambitious woman” when in reality she identified as a very nuanced and richly layered woman. There’s so much more to India than meets the eye as she balances two successful businesses, two beautiful children, and a very busy schedule. We believe there is more to you, too. As an accomplished business owner of over 20 years, India has always used her entrepreneurial spirit as a way to give back to her community. Simple Girl serves as a dedicated avenue for supporting the authentic and dynamic women in today's society.

Simple Girl is your go-to online destination for premium health, wellness, beauty, and lifestyle tips and offerings. We aim to simplify the hectic lives of accomplished women by curating Simple Girl Certified product suggestions, luxurious experiences, and supportive communities, while enhancing your daily life with peace and fulfillment. We understand that many women don't always have the luxury of time to navigate through numerous websites in search of valuable brands and inspiring people that meet their needs. At Simple Girl, we believe that discovering high-quality items and engagements should be as effortless as ordering your favorite morning cup of coffee.

Meet the Team

Get to know the heart and soul behind Simple Girl Brand: a team of dedicated individuals driven by a passion for celebrating and empowering the authentic essence of women today.

  • Meet India, a powerhouse in real estate and community development, dedicated to empowering her hometown of Baltimore. With over a decade of experience, she's mastered the ever-evolving industry in the Baltimore Metropolitan area, emerging as a multimillion-dollar producer. What sets India apart from her competitors? Her unwavering commitment to prioritizing her clients' needs above all else.

    Fueled by a desire to challenge stereotypes, she founded The Simple Girl Brand after being labeled as “high maintenance”. Despite the false perception, India considered herself as more of a simple woman in a world of excess. In the midst of COVID-19, she began to redefine the negative connotation around being a sophisticate and created a vibrant community where cultured women's needs are effortlessly met. Simple Girl is more than a brand; it's a haven for the brilliantly underestimated and unstoppable women worldwide.

  • Introducing Simone Kirnon, the Executive Partner of The Simple Girl Brand. With expertise in business development, Simone specializes in team building and system implementation to facilitate company growth. Her hands-on approach to marketing and branding has earned her recognition as a creative visionary in the industry. As the founder and CEO of Made Official Brow Artistry, Simone's creative flair and attention to women’s needs is evident in every aspect of the business.

    Simone is passionate about empowering women and serving as a resource to others within their designated fields. With a dedication to excellence, she provides premium service for various industries, shaping both brows and brands with finesse.

Collaborate with Simple Girl for a Lifestyle Revolution.